osCommerce Blog - osCommerce solutions for business

Yoga and Fitness equipment emporium goes Holbi’s Multiple Frontend way

Thursday, May 22nd, 2008

Yogamad and Fitnessmad web-shops specialize in selling professional quality yoga and fitness equipment. Here you can find such high quality products as Swills balls, Yoga Mats, Pilates Exercise Equipment, Yoga Props, Yoga Books and DVD.

Yoga mats from Yogamad suit all types of practice from regular hatha yoga to ashtanga. They offer wide, thick, travel, ecological or cotton yoga mats for buyers of different tastes for most competitive prices in Europe. Yogamad also provides customers with advices on how to choose the appropriate yoga mat.

Yoga props will assist you with correct yoga practice and improve alignment while avoiding strain. The use of Yogamad props will help increase one’s understanding of yoga asanas and make yoga practice more accessible to all.

Yoga Books and DVD on Yoga, Pilates, Meditation, Yoga Massage, Yoga in Pregnancy and Alternative Therapies will be very helpful for those who is kin of yoga, for students as well as for trainers.

Pilates Equipment from Fitnessmad includes everything you need for Pilates, be it Studio equipment or tools to enhance your Pilates Matwork routines.

They offer equipment to help develop a strong body and balanced mind. On Fitnessmad site you will find a range of Core Stability, Balance, Resistance, Speed and Strength Training equipment.

The move to Holbi’s Multiple frontend solution is scheduled for June 2008.

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TotalPDA.co.uk goes osCommerce

Tuesday, March 18th, 2008

Swindon, UK
18/03/2008

DataLink UK Ltd (trading as Holbi) is proud to announce the “soft-launch” of TotalPDA.co.uk new osCommerce-based online store.

While in the soft-launch mode the site will be located at www.totalpda.co.uk, subject to be moved to the main domain name in several weeks time.

New online store is going to improve TotalPDA’s positions in natural search results, increase the number of visitors to the online store, increase the conversion rates (from visitors to customers and from customers to returning customers).

Main features of the web site include:

- Quick search feature with auto-suggest functionality
- Shop by Category / Shop by Brand
- Drop-down category menu in the header
- Advanced product compare functionality
- Stock level indicators for products
- Multiple information tabs on the Product details page
- Advanced Content Management system
- Search Engine Optimisation package
- Integration with accounting software
- Improved Shopping Cart and Secure Checkout pages
- Extensive back end
and many many more

We are proud to see this new online store of our customer up and running, and are absolutely confident in its ability to generate very good business!

In fact the features of this newly built Ecommerce site are so good that Holbi is going to start offering similar solution as a part of its Turn-key Ecommerce programme as of Q2 2008.

Contacts:

Joe Keiser
Ecommerce Manager
Total PDA Ltd.
Europc House, Fifty Pitches Road,
Cardonald Business Park,
Glasgow,
G51 4EB
www.totalpda.co.uk
+44 (0) 870 220 4815

Vadym Gurevych
Business Development
DataLink UK Ltd
24 Luna Close
Swindon,
Wiltshire
SN25 2LZ
www.holbi.co.uk
www.datalinkuk.com
+44 (0) 800 011 2569

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What is being sold using osCommerce

Sunday, March 4th, 2007

Based on a very short selection of some of our customers’ web sites, here are some interesting figures about what is being sold using osCommerce solutions:

Jewellery and Gifts - 28.09%
TV, Computers and Mobile phones - 17.98%
Industry level goods - 13.48%
Home and Garden - 11.24%
Services and Directories - 10.11%
Beauty and Nature - 8.99%
Merchandise and Apparel - 8.99%
Weddings and Events - 1.12%

This statistics above is based on only 89 osCommerce online stores, more precise figures to be published next quarter when more osCommerce online stores will qualify to enter our osCommerce Directory.

Posted in osCommerce Reviews | 2 Comments »

Big names use osCommerce

Tuesday, January 23rd, 2007

Following the previous post on Google using osCommerce for their official merchandise online store, here are some more interesting examples where osCommerce is used to sell merchandise and other products online:

The Mozilla Store

Yahoo Game Store (UK and Ireland) - not so much left of osCommerce here, but you can try to buy any of their games to see modified Shopping Cart and Checkout pages.

iRex Technologies (a spin-off company from Royal Philips Electronics)

We will continue to post more links to osCommerce installations used by “big names” in the future.

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osCommerce Review: Google Store

Friday, January 19th, 2007

One of the best indexed osCommerce online stores, and definitely with the highest rank in Google is Google Merchandise store.

http://www.googlestore.com/

On the splash page one can select the region of the world, and, should the user live in Europe, Africa, Asia, or Australasia - here we go, its a very basic looking osCommerce online store.

Only 6 top categories, quick search box, information pages, and currency selection box.

So what are the super exciting features of their osCommerce online store that we’d like to discuss in today’s review:

Product Variations
In the list of Google merchandise for fun, you would perhaps put this Google Baby Creeper to the top position!

Interestingly enough, they list product variations on the main product’s page and allow for ordering several variations at once. This is a useful feature that can help any osCommerce web site to sell multiple product variations.
Full product catalogue link, that list all products in the catalogue. They didn’t install any additional contribution for this, but rather used built in Advanced Search facility. In the following link they use “+” as a keyword, so that osCommerce lists all products at once:
http://www.google-store.com/advanced_search_result.php?keywords=+
Funky buttons are used in this osCommerce installation. They may have been created by their design team, but also look similar to the following contribution called Aqua Buttons.
Interesting fact: almost on any page the most important button (i.e. the button that leads to a sale) is always red or bright blue. All other buttons are of other, more neutral, colours. This ensures the customer can not miss the “sale generating” button.
Category-dependant page design
Their web masters use different CSS files for different categories. This feature is quite simple to implement, it must be several strings in the /includes/application_top.php file that determine which CSS file to use dependently on the cPath variable value. Just compare these two categories: Kids and Office
Checkout
Checkout procedure is modified. Its understandable that a web store like this will suffer a lot from multiple attempts of fake and fraudulent orders. So they modified checkout pages to only allow for entering one address that is used for both billing and shipping.

For a UK address they allow for selecting between UPS Standard and UPS Express shipping methods.

Payment is made through “Secure Credit Card Payment”. Actually it is WorldPay, looks like a standard payment module for osCommerce. Interestingly enough they didn’t integrate Google Checkout payment method into this osCommerce installation.

Also, you do not type in your password when you go through the checkout process. It must be generated automatically on the purchase confirmation page, or maybe you just have to enter all your details each time you’d like to order something.

A couple of words on SEO. As far as we can see there were no attempts to optimize this osCommerce online store for search engines. We didn’t find any search engine friendly URLs, META tags were empty, and W3C validator gives 41 errors for the main page of the site.

Fortunately enough for this merchandise store it doesn’t matter Being an official merchandise store of Google, and having Google Page Rank 9 out of 10 it should be OK not to bother about SEO tricks.

Our impression of Google Store:
It sells Google merchandise and can not be mistaken for any other online store not only because of Google logos, but also because its design and user interface in general follow company’s user interface philosophy - a plenty of white space, solid blue, red, yellow, green colours, simplicity (even minimalism) and usability everywhere.

This osCommerce online store has nothing to do with the company’s main source of revenue, and is used mainly for PR. The online store sells unique products, and doesn’t really have to advertise those as the trade mark is already well known and advertised.

osCommerce based Google Store suits it’s purpose well.

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osCommerce Blog - osCommerce solutions for business

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Yoga and Fitness equipment emporium goes Holbi’s Multiple Frontend way

TotalPDA.co.uk goes osCommerce

What is being sold using osCommerce

Big names use osCommerce

osCommerce Review: Google Store

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